The potential uses for a Business Blog are wide ranging and cover both external blogging as well as internal. The principles in both cases are the same and rely on a clear focus
External

Positioning you as an Expert
Niche Branding
Educational Marketing
Building a Network
Enhancing Reputation and Credibility
Controlling your Niche
Broadcasting News and Information
Developing a public face for the business
Broadcasting […]

Use an eCommerce Shopping cart as a catalog, rather than to close a sale.
Taking a Holiday Business with a catalog as an enticer as an example.
I advise that for maximum exposure you should have a number of products with specific names - like “Fiji self catering villa”, and “Majorca apartment”.  The trick is to call your […]

The Internet has become a haven for crooks, pushers, thieves, and many more terms I can not think of at this exact moment in time and it is no wonder that many people who use the Internet have become wary of doing business online. Personally, I do not blame them; however that does not help […]

Online Shopping I will never, ever buy anything over the Internet! Have you ever said this? I have heard this statement from a number of people. The first question I ask them is; Why?When I ask them this question I get a range of answers but the most popular responses are: ‘I don’t know who […]